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Tips for Using #Hashtags Effectively

Posted By Ramonawn Boonrueng on October 29, 2020 in Technology & Innovation

Boost your social media engagement by using the proper hashtags into your social media posts. It’s a way to gain likes, shares, comments, and new followers. It  also makes you and your company easier to find.

Make sure your social media account is set to public. If your account is set to private, any amount of effort won’t allow others to find your post. Set your account to public if you’re using hashtags to drive more traffic.

Don’t just rely on popular hashtags. Like many things in life, it's good to diversify your hashtags.Your key message may get buried if you just use the most common hashtags. Try to personalize your hashtags by targeting your location, niche positioning, special events, or any relevant terms.

Build on past successes. Look back at some of your high-traffic posts. See what hashtags work for you. Which hashtags did you use? Just cause you’ve used it once, doesn’t mean you can’t use it again. Repeat on your past success.

Use hashtags strategically. You should use your hashtags to complement your post. Over use of hashtags can make your post look like SPAM. On Facebook, LinkedIn, Twitter, and Pinterest, you should use no more than three hashtags. Instagram will allow up to 30 hashtags on a post, but no more that 10 is recommended. 

Hashtags help to make posts and photos more easily searchable. The proper use of hashtags can optimize your results.

 

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